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The 80/20 Rule Isn’t About Doing Less—It’s About Doing More, Smarter

  • Writer: Matt Beck
    Matt Beck
  • Apr 19
  • 1 min read

We live by the 80/20 rule—but probably not in the way you’ve heard it before. For us, it’s not about trimming down or obsessing over perfection. It’s about momentum. About volume. About creating relentlessly until something connects—then putting all your energy behind that one piece that takes off.


The truth is, you rarely know what’s going to hit. That polished, heavily produced video you were proud of? It might flop. Meanwhile, the off-the-cuff post you almost didn’t publish? That’s the one that sparks engagement, builds community, and drives opportunity.


That’s the 80/20 rule in action.


But here’s the catch—it only works if you keep creating. You don’t find the 20% that changes your business by waiting around or holding back. You find it by showing up, shipping ideas, publishing the messy drafts, and building systems that allow you to move fast. Then, when something resonates, you double down. You push it harder. You build on the momentum.


That’s how we approach digital education, content platforms, and SaaS development at FSE Media. We give our clients the tools to create consistently—through interactive platforms, AI-powered content libraries, mobile apps, and video production. Because in today’s world, success doesn’t come from waiting for perfect—it comes from doing more and letting the data lead you to what matters.


You don’t need to slow down. You just need the right system to keep going.


If that’s something you’re ready for, let’s talk.

 
 
 
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FSE.MEDIA is a media agency with a specific skillset. With over 12 years of experience in creating engaging digital education content and growing a substantial social media following of over 4 million subscribers, the agency specializes in helping brands educate, inspire, and connect with their audiences through innovative content strategies, custom-built digital platforms, and AI-powered learning tools.

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